AI merchandising and dynamic pricing, on any platform
AI dynamic pricing and merchandising you can recommend or auto-apply, always explainable.
- Stormshell Trail Jacket£98 £104Demand up
- Aurora Running Tee£24 £21Competitor
- Merino Wool Socks£12 £13Margin
01 / Merchandise & Price
Overview
Pricing in a spreadsheet, merchandising in your store admin, competitor checks in a browser tab, catalogue clean-up in a backlog. Four tools, four copies of the data.
Sellarix runs all of it on one shared data spine. Every price, ranking and markdown is a plain formula you can explain to a buyer or auditor.
02 / Merchandise & Price
How it works
One data spine underneath
Plain formulae, one AI touch
An explanation on every decision
Recommend or auto-apply
03 / Merchandise & Price
Capabilities
Dynamic pricing
Markdown and promo optimisation
AI merchandising and PLP sorting
Catalogue cleaning and auto-attribution
Competitor price monitoring
Assortment planning
04 / Merchandise & Price
Use cases
End-of-season clear-out, planned not panicked
Holding price position without watching tabs
Collection pages that lead with what sells
05 / Compare
How Sellarix compares
A unified, explainable suite on one data spine versus the usual mix of repricers, merchandising tools and spreadsheets.
| Sellarix | Traditional / point tools | |
|---|---|---|
| Where the data lives | One shared spine: pricing, merchandising, competitor and catalogue jobs read the same catalogue, costs and stock. | Each bolt-on keeps its own copy, so cost, stock and demand can disagree across tools. |
| Explainability | Every price, rank, markdown and match shows the signals that moved it and by how much. | Many repricers and widgets give a number with little or no reasoning you can audit. |
| Use of generative AI | Used in one place: catalogue attributes, written through a validating boundary, nothing written when unsure. | Some tools apply LLMs across pricing and ranking, where a confident wrong output slips through. |
| Control and governance | You set cost, margin floor, band and weights, recommend or auto-apply. The margin floor always wins. | Guardrails vary by tool, and stitching them across products leaves gaps. |
| Catalogue quality | Cleaning, auto-attribution and dedup are built in, so search, feeds and ads run on enriched data. | Catalogue enrichment is usually a separate project, and merchandising runs on whatever data exists. |
| Compliance posture | Compliant by default: tenant-isolated data, EU AI Act disclosure where shoppers meet AI, agent-ready feeds. | Compliance is left to the merchant to assemble across each separate tool. |
06 / FAQ
Merchandise & Price FAQ
07 / Platform
Part of one platform
Every suite runs on the same data spine, so switching on more compounds the value. Explore the rest of the platform.